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GA4 Migration Guide

All you need for a successful transition to Google Analytics 4 in Metrics for News.

The following steps can be followed by any partner to transition their analytics settings in Metrics for News from Universal Analytics (UA) to Google Analytics 4 (GA4). The steps simply walk partners through a few pages to re-select an item from their UA account with the equivalent in GA4.

Some steps may not be applicable for partners depending on their setup. For example, there may not be an equivalent GA4 item to select – such as an audience segment or metric – and the partner will need to decide whether to create it in GA or deactivate or remove it from MFN.

  1. Authenticate to your GA4 account

     

  2. Update your Converter Metric

     

  3. Update audience segment for Subscribers
  4. Update all Audiences
  5. Update all Loyalty Stages

     

  6. Review Metrics in Engagement Scores


You did it! Finally, the migration to GA4 is done. Now is time for checking that everything works smoothly from your side and that the dashboards are updated. Please, if you find any bug or data discrepancy, don't hesitate to email us at support@metricsfornews.com.